Mergers and Acquisitions (M&A) are gaining momentum worldwide, and Thailand is no exception. As companies look for strategic growth, market expansion, and operational synergies, M&A transactions have become an essential tool for business transformation.
However, beyond financial and operational planning, one of the most critical aspects of a successful deal lies in its legal structure. Business leaders must understand the key differences between a Share Deal and an Asset Deal to navigate the complexities of Mergers and Acquisitions (M&A) effectively and make informed decisions that align with their strategic goals.
The Differences Between a Share Deal and an Asset Deal
When it comes to buying or selling a business, two common structures are a share deal and an asset deal. Each method has its own implications for both buyers and sellers, affecting everything from tax liabilities to the nature of the transaction itself.
Understanding the differences between these two approaches is crucial for making informed decisions in mergers and acquisitions (M&A). This article delves into the key distinctions, advantages, and disadvantages of share deals and asset deals, including how liabilities are transferred to the buyer.
What is a Share Deal?
In a share deal, the buyer acquires shares of the target company, thereby taking ownership of the entire company as it stands. This includes all assets, liabilities, and contractual obligations. Essentially, the buyer steps into the shoes of the seller and inherits everything related to the company, including its operational structure and business relationships.
Key Characteristics of a Share Deal:
- Ownership Transfer: The buyer purchases the shares of the target company, which provides them with control over the business
- Continuity: Since the company remains the same legal entity, existing contracts and relationships typically continue without interruption.
- Liabilities: The buyer assumes all existing liabilities of the company, including debts and legal obligations, unless otherwise specified in the purchase agreement.
- Regulatory Compliance: The transaction may require fewer regulatory approvals since the legal entity remains unchanged.
Advantages of Share Deals:
- Simplicity: Share deals are generally simpler to execute, as they involve fewer moving parts and less negotiation over specific assets.
- Tax Considerations: In some jurisdictions, the sale of shares may result in more favorable tax treatment for the seller, such as capital gains tax relief.
- Business Continuity: Existing employees, contracts, and customer relationships remain intact, making the transition smoother compared to a share deal.

Disadvantages of Share Deals:
- Liability Assumption: The buyer takes on all liabilities, including any hidden or contingent liabilities which can pose a risk.
- Limited Asset Control: The buyer cannot cherry-pick assets; they acquire everything associated with the company.
- Complexity in Valuation: Assessing the value of shares can be more complicated than valuing individual assets, as it requires a comprehensive understanding of the company’s overall performance and liabilities.
What is an Asset Deal?
In an asset deal, the buyer acquires specific assets and liabilities of the target company rather than its shares. This approach allows the buyer to select only the assets they want while leaving behind any unwanted liabilities.
Key Characteristics of an Asset Deal:
- 1. Targeted Acquisition: The buyer can choose which assets (e.g., equipment, inventory, intellectual property) and liabilities (e.g., specific contracts) to acquire.
- 2. Creation of a New Entity: In many cases, the buyer may create a new legal entity to hold the acquired assets, which can simplify the structure.
- 3. Liability Protection: The buyer generally avoids inheriting unknown liabilities since only specified liabilities are transferred to the buyer in an asset deal.
Advantages of Asset Deals:
- Selective Acquisition: Buyers can cherry-pick assets and avoid undesirable liabilities, leading to a more favorable deal structure compared to a share deal.
- Tax Benefits: Buyers may receive a stepped-up basis in the acquired assets, which can lead to better depreciation deductions in the future.
- Less Risk: The ability to leave behind liabilities can minimize risks associated with unknown or contingent claims against the business.
Disadvantages of Asset Deals:
- Complexity: Asset deals can be more complex to negotiate and execute due to the need to identify and transfer specific assets and liabilities.
- Contractual Issues: Existing contracts may need to be renegotiated or assigned to the buyer, which can complicate the process and potentially disrupt business operations.
- Potential Tax Implications: Sellers may face higher tax liabilities in an asset deal since they may not benefit from favorable capital gains treatment available in share deals.
Conclusion
When deciding between a share deal and an asset deal, it’s essential to consider the unique circumstances of the transaction, including the nature of the business, the risks involved, and the desired outcomes for both the buyer and seller.
- Share Deals offer simplicity and continuity but come with the risk of inheriting unwanted liabilities.
- Asset Deals provide more control over what is acquired and can minimize risk but are often more complex and may require more negotiation.
Ultimately, consulting with legal and financial advisors is crucial to navigate the complexities of each approach and make informed decisions that align with the strategic goals of the parties involved. Understanding these distinctions can significantly impact the success of a business sale or acquisition, influencing not just the immediate transaction, but also the long-term viability of the resulting business structure.
About AO Accounting and Advisory
Thinking about buying or selling a business in Thailand? AO Accounting & Advisory (AO) has you covered! Our launched Mergers & Acquisitions Advisory Service is designed to make the process effortless for foreign investors.

✅ For Sellers: We help you prepare your business for sale, ensuring it’s attractive to the right buyers.
✅ For Buyers: Our experts guide you through the legal and procedural complexities of the asset deal compared to a share deal, ensuring a smooth, risk-free transaction.
With 20+ years of M&A expertise across Asia and Europe and a legal team specialized in international transactions, AO delivers the insights and support you need to close deals with confidence.
Looking to buy or sell?Let’s make it happen! Contact us today.
FAQs For Share Deal vs Asset Deal
Q: What is the main difference between a share deal and an asset deal?
A: The main difference lies in what is being purchased, whether it’s assets in an asset deal or company shares in a share deal. In a share deal, the buyer acquires shares in a company, thereby gaining control over the entire business, including its assets and liabilities. In contrast, an asset deal involves purchasing specific assets and liabilities of a company, rather than company shares.
Q: What are the tax implications of a share deal compared to an asset deal?
A: For tax purposes, a share deal can offer significant tax advantages, such as the ability to offset losses against future profits. However, in an asset deal, the buyer may be able to claim depreciation on the acquired assets. The real estate transfer tax may also differ significantly between the two transaction types.
Q: What are the advantages of a share deal for the buyer?
A: The advantages of a share deal for the buyer include the acquisition of a business as a going concern, simplicity in transaction structuring, and potential tax benefits. Additionally, the buyer does not have to deal with transferring individual assets, which can be complex and time-consuming.
Q: What are the disadvantages of an asset deal for the seller?
A: The disadvantages of an asset deal for the seller include potential tax liabilities, as the sale may trigger capital gains tax. Additionally, the seller might also have to deal with a more complicated transaction process involving the valuation of individual assets and liabilities.
Q: Can you explain the disadvantages of a share deal?
A: The disadvantages of a share deal include inheriting all liabilities associated with the company, which may not be immediately apparent during due diligence. Furthermore, if the company’s balance sheet is not healthy, the buyer may face significant risks.
Q: What benefits and risks should buyers consider when choosing between a share deal and an asset deal?
A: Buyers should evaluate the benefits such as ease of transaction and potential tax advantages in a share deal, against the risks of inheriting liabilities. Conversely, an asset deal allows for more control over the specific assets being purchased, but may involve higher complexities and potential disadvantages for the seller compared to a share deal.
Q: How does due diligence differ in a share deal vs. an asset deal?
A: Due diligence in a share deal focuses on the entire company, including its financial health, liabilities, and compliance. In contrast, due diligence in an asset deal is more granular, focusing on the specific assets being acquired and their legal status, which may require extensive verification.
Q: What should a buyer consider when structuring a deal?
A: A buyer should consider various factors including the legal and tax implications, potential liabilities, the purchase price, and the specific assets or shares being acquired. Understanding the differences between share deals and asset deals is crucial for effective transaction structuring.
Q: How can I get more information about share deals and asset deals?
A: For more information about the differences between share deals and asset deals, or to discuss your specific circumstances, please contact us. Our experts can help you navigate the complexities of transaction structuring.